Work with a firm known for implementing the latest search engine strategies. Marqui Management ranks among the best SEO companies in Allen, TX if not, the best in Dallas.
A Brief Overview of SEO
SEO is an abbreviation for search engine optimization, which is arguably one of the best ways for a business to grow, drawing in fresh leads, consistently. As a top rated SEO company, we perform tier-1 analysis for onsite and offsite SEO which ensures your website is optimized to rank for the right keywords.
Some of our SEO specialists carry 20 years worth of independent experience allowing us to implement the right SEO strategies to bring customers to your online business or storefront.
SEO Must Be Done Right or Not At All
Today, search engine optimization is more than just building links and posting blogs. Unfortunately, many so-called “SEO companies” or “SEO experts” are performing outdated tactics that could get your website banned by the latest algorithms.
Over time, the major search engines like Google, Bing, Yahoo, and others started developing technology that would display better information when their users visited or searched online for products and services. Think about it, the better the information you find and the easier it is to find, increases your chances of coming back and using the search engine correct?
Avoid Getting Penalized For Old SEO Tactics
Multiple times per year there are countless updates to these algorithms core that weed out certain discrepancies. Perhaps you have heard about the Google Panda, Penguin, and Hummingbird updates? No more are the days where you can buy a million backlinks on Fiverr and expect your website to rank high. The same goes for purchasing social signals or purchase fake traffic to your website.
The algorithms are picking up on these tactics and penalizes websites that are caught implementing them. How can you tell if your “SEO company” is just ordering cheap low-quality services from someone else then marking up the price to resell to you? Contact us for a free SEO Evaluation.
Both Global & Local SEO Services
If you know your business goal, our team of quality SEO experts can craft a completely customized search engine optimization strategy to not only target your specific demographic/audience but also convert them into buyers.
It’s not enough if you get visitors to your website from the search engines only for them to leave your website because the content is unreadable to the human eye. A practice very common among lower-quality SEO companies is writing or spinning content so that the search engines read it as unique content but for a human to try and understand it is impossible.
4 Strategies by Top SEO Firm
Several key components are needed to create the best SEO strategy for your business. Here are four must-haves for ranking your website higher in the search engines:
True experts understand how each of these core components must flow together seamlessly to grant your website the best results. Your website deserves more traffic and more sales.
“The great thing about SEO is that when it’s done right, it continues to bring results without costing any more money” – D’Vaughn Bell
1. Creating Compelling Content
The phrase, “Content is king” holds true today and perhaps through the end of time. A vital role in SEO is creating compelling enough content that uses the proper ratio of highly-targeted keywords and psychological principles. The right keywords must be heavily researched and embedded for your content to rank well and boost conversions.
We develop content that is engaging
Each visitor to your business’ website must find the content useful and want to continue visiting your site for more information or products. You don’t want your website’s pages to be filled with keywords, rather, your website’s keywords should be scarcely sprinkled throughout the content to where it’s almost hidden in plain sight. Our SEO services have continued to create a natural dialogue between the voice of your brand and your visitors consisting of highly-interesting facts, information, trends and more.
Visitors to your site must find the content insightful and want to continue visiting your website for information or products. Pages of a website should not be filled with a massive amount of keywords, but rather, just a few keywords that should be able to create a natural dialogue consisting of interesting facts, trends and relevant information.
2. Search Engine Friendly Website Design
Aside from having the right keywords embedded in the right places to boost your website’s traffic, the overall design of your website must also be search engine friendly if you want it to reach full potential.
A search engine must be able to crawl your website, read your content and index all the relevant information properly.
- Search engines have picked up much more on the page load speed, or how fast your website can load.
- Whether your website has an SSL certificate installed, “https” instead of just “HTTP”.
From the beginning of website design, search engine optimization holds a major role. The number of images on a website, their optimization and file size, to removing all instances of Flash, additional design elements must work together with keywords, metadata, structured data, HTML title tags, header tags, bold, underline, italicized, internal and external links; this all has to be deciphered by search engines to obtain quality listing positions. Search engines should easily be able to find your content, scan it and make it easier for readers to find.
“SEO is a language yet it’s also like food. If you woke up in a foreign country and were hungry, you wouldn’t need to speak the language to find food. Once you realize you need it, you will find it.” – D’Vaughn Bell
3. SEO Link Building & Link Structure
Link building is easily one of the more complicated aspects of SEO and one of the most debated. Linking the content of your website to other websites, and vice versa is an excellent way to get your website seen by the search engines.
The search engines crawl their website and see a link to your website and decide to visit your site while simultaneously rewarding your website for offering more value.
SEO rewards for high-quality links
The type of reward is determined by the type of link back (backlink) to your site. Does your content qualify for a “dofollow” backlink or a “nofollow” backlink? The differences in each link will either reward your content or simply not reward it.
For this, among many reasons, link building is crucial and is a service we provide not only here in Allen, TX but internationally as well. (Location matters if you want to target readers from a specific area.)
Most businesses have no clue where to begin when it comes to creating more backlinks. The quality and relevancy of each link are essential to traffic flow, examples being top blogs, publications or news sites.
“A relevant backlink from the Wall Street Journal is worth 18 million links from low-quality websites.”
It takes time to build links for a website, which is why we have professionals standing by to perform this job to its fullest. An SEO expert with experience knows how to craft and pitch quality content to worthy blogs, news websites or publishers.
Link building is a detail-rich marketing task that many people and companies are doing wrong. Paying for links is BAD. Backlinks must be earned media placements to ensure the long-term health of your brand and website. Our link building SEO services are geared toward long-term success so your website will avoid being penalized by all future search engine updates.
4. Continue to Update and Freshen SEO Strategies
On the topic of updates, once you have your strategy for SEO in place, don’t feel that the work is done. The algorithms are getting smarter, and SEO is becoming more and more geared toward user-experience. Continual reviews, updates, implementation of new features, and research needs to be done to ensure maximum reach via SEO and long-term rankability.
We track the success of your SEO Plan and make slight adjustments as needed for both short and long-term success. Having a detail-oriented team of SEO experts working for your will provide you with the peace-of-mind you deserve to know the right SEO strategy is being implemented for your website and business.
Best SEO Company in Allen, TX
At Marqui Management, one of our many specialties is SEO. Our mission is to grow your business. Why should you choose Marqui Management to provide you with high-quality SEO services?
- We have an in-depth knowledge of SEO
- We deliver on our promises
- We service thousands of clients
- We can show you our rankings and clients in the search results
We can help grow your website and business by getting you on the first page of Google, Bing, Yahoo and every major search engine.
Get a FREE, no obligation, site-wide SEO analysis! (A $895 value, absolutely FREE!)
- Located off of Highway 75 and Guardians Way at 700 Central Expressway South Suite 400 Allen, TX 75013
- Or call us toll-free: 888-384-9424